Think With AI

Cost: Am ddim

Think With AI – Research, Discovery and Decision-Making with AI

Most people begin using AI to write emails or tidy documents. These are useful starting points, but AI can do much more.

This practical workshop shows you how to use AI as a thinking tool—one that can help you explore ideas, ask better questions, carry out research and make more informed business decisions.

You will discover how AI can help you look at your business, customers and market in new ways, uncovering gaps, opportunities and insights that you might otherwise miss.

What you will learn

• How to use AI to explore business challenges and opportunities.

• How to research customers, competitors and markets using AI tools.

• How to use AI to question assumptions and identify gaps in your thinking.

• How to ask better questions and gain deeper, more useful insights from AI.

• How to use Google NotebookLM to organise and analyse business information.

• How to use AI Deep Research to investigate a subject more thoroughly.

Practical session

The session combines demonstrations, discussion and guided exercises. You will gain hands-on experience of AI research and discovery tools and learn techniques for producing richer, more relevant insights.

Examples may use ChatGPT, Google NotebookLM and AI Deep Research, but the methods are transferable to other suitable AI tools.

Who is this workshop for?

The workshop is suitable for business owners, managers, employees and advisers. It is aimed at people beginning to explore useful AI tools or those who have already completed an introductory AI workshop.

No technical background is required.

This workshop forms part of the Understand AI, Think With AI, Build With AI series. Each workshop stands alone, so you can attend this session without attending the others.

About the workshop leader

The workshop is delivered by Steve Huggett, a digital transformation specialist, AI consultant and educator with more than 35 years’ experience helping organisations understand and adopt new technology.

Since 2023, Steve has introduced more than 400 people to practical AI through workshops, webinars, talks and demonstrations, with more than 300 people completing his AI Foundations programme.

His approach is practical and jargon-free. The focus is not simply on learning a particular tool, but on understanding how to use AI confidently, safely and effectively in real business situations.

Steve’s AI training is delivered under the AI Elevator Program, the dedicated AI training and education part of IT Associates.

Practical information

• Spaces are limited.

• Plenty of parking is available at the venue.

• Bring a laptop or tablet if you would like to prompt along and take part in the practical exercises.

• You may use whichever suitable AI tool you already have access to.

• The workshop is delivered in English.

• The event is organised by Carmarthenshire Business Support / Carmarthenshire County Council.

• Workshop delivery is by Steve Huggett, ITA / AI Elevator Program.

This event is organised by Carmarthenshire County Council and funded by the UK Government through the UK Shared Prosperity Fund.

Provider

Training and events are provided by Steve Huggett trading as IT Associates, 1st Floor, 1 Acer Court Heol, Park Mawr, Cross Hands, Llanelli, SA14 6RE. AI training and education may be delivered under the AI Elevator Program brand, which forms part of IT Associates.

Event changes and cancellation

IT Associates reserves the right to make reasonable changes to the content, format, venue, date or timing of an event where circumstances make this necessary.

In exceptional circumstances an event may be cancelled or rescheduled. Registered delegates will be informed as soon as reasonably possible.

Where an event has been paid for and IT Associates cancels the event without providing a suitable alternative, any fees paid directly to IT Associates for that event will be refunded.

Delegate cancellation

Delegates who can no longer attend should cancel their booking using the facility provided in their booking confirmation where available.

Individual event listings may contain additional cancellation or refund conditions, particularly for paid events.

Where statutory cancellation rights apply, these will not be affected by these terms.

Online events

Delegates are responsible for having suitable equipment, software and internet access to participate in online events.

IT Associates cannot accept responsibility for internet connectivity, equipment failure or other technical issues outside its reasonable control.

Face-to-face events

Unless specifically stated in the event information, delegates are responsible for their own travel, accommodation and associated costs.

Training materials and intellectual property

Training materials, presentations, exercises, guides, documents and other materials supplied by IT Associates or under the AI Elevator Program remain the intellectual property of IT Associates or the relevant copyright owner unless otherwise stated.

Materials are provided for the personal or internal business use of attendees.

They must not be reproduced, distributed, published, sold, used to deliver training to others or commercially exploited without prior written permission.

Training and information

Workshops, webinars and training are provided for educational and informational purposes.

Examples and demonstrations are intended to help attendees understand the subjects being discussed. They may need to be adapted to the specific circumstances of an individual or organisation.

Where artificial intelligence, software or third-party online services are demonstrated, those services may change over time. Their availability, functionality, terms and outputs are outside the control of IT Associates.

Delegates and their organisations remain responsible for decisions they make and for their subsequent use of information, techniques, software or artificial intelligence discussed during an event.

Liability

IT Associates will take reasonable care in preparing and delivering its training and events.

Nothing in these terms is intended to exclude or restrict liability where doing so would be unlawful.

Variations

Any variation to these terms must be agreed in writing by IT Associates.