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The Chartered Institute of Marketing is the leading international professional marketing and sales body with members worldwide. First established in 1911 it defines the marketing and sales standards that operate in the UK and is the global champion of best marketing and sales practice. The Institute exists to develop both the marketing and sales professions, maintain professional standards and improve the skills of marketing and sales practitioners, enabling them to deliver exceptional results for their organisations. It does this by providing membership, qualifications and training to marketing and sales professionals and businesses around the world. Please visit www.cim.co.uk for more information.