Build your Brand: Moving Beyond a logo for your New Business

Cost: Free

Building a brand that supports start-up growth. This practical session helps start ups understand what a brand really is and how to use it effectively.

We cover the fundamentals of positioning, tone of voice and values, alongside the basics of visual identity and consistency across channels.

The focus is on clarity rather than theory, helping businesses make confident decisions about how they present themselves.

This workshop is ideal for anyone who wants a strong brand which will build trust, and make marketing easier, creating a clear foundation for growth.

By the end of the session, you will have a clearer sense of what your brand stands for and how to apply it consistently as your business develops.

Presenter bio –

Olu is the co-founder of Tropic, a digital agency that works with businesses that play a key role in society. Before founding Tropic, he led successful Accelerator programmes and has mentored some of the highest-growth startups in the UK. Now the strategic director at Tropic, their clients get the perfect blend of strategic insight and creative output, helping them to succeed in their businesses.

This event is delivered by Business Wales on behalf of the Welsh Government

Business Wales is a bilingual service and our events and workshops are available in Welsh and English, on registration please discuss you language preferences. 

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