Business Growth Fundamentals - Day 2
Our Business Growth Fundamentals programme has been specifically designed for you if you are:
- Looking to start a business and aspire to take on employees and grow turnover but need help and support.
- An owner of an SME looking to achieve ongoing success and growth of a business.
Through a series of practical workshops, we will equip you with the essential tools, knowledge and insights to help you design your own business growth plan and enhance your own personal capabilities.
The primary outcome of participation in the programme is to equip you with the skills to enable you to identify current key issues facing the development of your business, enhance your own personal capabilities, develop an innovation mindset and to design your own business growth plan.
The programme is made up of three workshops, run on consecutive days, which will mirror the component parts of a standard business plan as a framework.
Each of the three workshops will deliver elements of business growth plan, split into sessions covering theory as well as practical examples and best practice.
Workshop 2: Your marketplace and marketing
Market and Competition – a look at market research, defining your market and who you will sell to, understanding the competitive forces of your industry and a look at what outside of your control might impact upon your business and your customers buying habits.
Marketing and Implementation Strategy – getting you to think about your Unique Selling Point, understanding how to market your product or service, getting you to think more about your customers and a brief overview of digital marketing and of selling techniques.
To book your place, call 01656 868500.
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