Talk by Clare Moorhouse from Moorhouse Digital on how to help your business plan, create and distribute stand-out content that inspires your audience to greater engagement and gets them to take action. You will learn:
- The importance of content marketing and how we can use content to attract and engage our ideal customer
- How to better understand our audience so we can create content that appeals to them (workshop)
- How to create a tangible and useable content marketing plan for your organisation (workshop)
- Tips to help generate interesting and relevant content ideas
Clare is a Content Strategist and Lead Generation Expert who brings more than 20 years’ experience in digital marketing. With a strong background in SEO and Content Marketing she helps SMEs create high quality content that naturally attracts and engages new prospects and turns them into marketing-qualified leads.
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