Find your place in the market webinar

Cost: Free

Why It Matters:
Many Startup businesses struggle because they sound the same as everyone else. Clear positioning helps customers understand why they should choose you and makes marketing far easier

Key Points Covered:
•    Understanding customer problems and needs 
•    Identifying real competitors 
•    Finding gaps and opportunities in the market 
•    Defining your unique value proposition 
•    Writing a simple positioning statement 
•    Turning insights into clearer marketing messages 

Participants will leave with:
•    A clearer understanding of their target audience 
•    A simple positioning statement 
•    A unique value proposition 
•    Practical tools to assess competitors and identify opportunities

Presenter bio –

Olu is the co-founder of Tropic, a digital agency that works with businesses that play a key role in society. Before founding Tropic, he led successful Accelerator programmes and has mentored some of the highest-growth startups in the UK. Now the strategic director at Tropic, their clients get the perfect blend of strategic insight and creative output, helping them to succeed in their businesses.

This event is delivered by Business Wales on behalf of the Welsh Government

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