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Research & planning your marketing activity


Cost: Free

This workshop takes you through the market research process, helps you identify the questions you need answers to, explains where to get information and which techniques to use and shows you how to use your findings to make better decisions.

By the end of this session you will:

  • Understand why market research is so important
  • Be clear about what market research you need to do
  • Know where to find information and which techniques to use
  • Know the market and your competitors
  • Understand your customers
  • Able to undertake your own market research
  • Have a step by step process to develop a marketing plan
  • Know how to price your product and services to maximise profits
  • Understand the basics of successful selling
  • Be able to put a plan in place to get your first customer


This workshop is ideal for self-employed or small trading business’s with under 5 employees

** Please note, we are unable to accept the following: **

No more than 1 delegate per business at this event

**If you are living outside of Wales but are intending to set up a business in Wales, you will be accepted onto our Workshops**

Dates and venues

16 July 2019, 09:30 - 16:00
University of South Wales - Exchange (Brecon Building), Pontypridd, CF37 1DL

Cost: Free

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Booking for this event is now closed.

5 August 2019, 09:30 - 16:00
The General Offices, Ebbw Vale, NP23 6AA

Cost: Free

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7 August 2019, 09:30 - 16:00
Orbit Business Centre / Canolfan Busnes Orbit, Merthyr Tydfil / Merthyr Tudful, CF48 1DL

Cost: Free

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8 August 2019, 09:30 - 16:00
Vale of Glamorgan Council, Barry, CF63 4RT

Cost: Free

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Event organiser

Business Wales
Welsh Government
Sarn Mynach
Llandudno Junction
LL31 9RZ
United Kingdom

03000 6 03000
Email | Website