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Webinar: Making the most of your USP for your high value edible crop


Cost: Free

In this session, we'll dive into which digital tactics you can use to drive brand awareness of your high-value edible crop USPs and stand out in the market. 


We'll take a look at how to optimise your website to drive traffic and climb search engine results pages. We'll also explore opportunities for discovery on paid and organic social media, learning what it takes to reach an audience which is relevant and engaged. 


Finally, this session will give you an overview of how email marketing can be an effective tool to nurture customer relationships and provide opportunities to present your USPs to an already engaged audience. 


Expect to walk away with:

  • A basic understanding of USP and industry-specific SEO. 
  • How to drive organic brand awareness on social media channels including TikTok, Instagram, Facebook and LinkedIn. 
  • Bursting with ideas on how to effectively develop regular newsletter content. 
  • Awareness of what paid social opportunities your business should be utilising.

Dates and venues

29 February 2024, 12:30 - 13:30
Zoom, Builth Wells, LD2 3WY

Cost: Free

View venue


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Event organiser

Farming Connect
Farming Connect
Unit 3, Science Park
SY23 3AH
United Kingdom: Wales

01982 552646
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